Wednesday, September 14, 2011

Jet Airways (India) Limited : JetPrivilege Inks Partnership with the Three Leading Dining Brands to enhance member experience


MUMBAI: Jet Airways’ JetPrivilege, India’s largest frequent flyer programme, today announced the introduction of an additional category of partnerships with prestigious “Dining Brands” to enhance its member experience. Thus, JetPrivilege members can now partake of the delectable cuisine at 3 prestigious dining brands namely Manchester United Restaurant & Café Bar, Rajdhani and Choko la - all of whom cater to a distinctive palette. Importantly, this new category is in addition to the over 60 partnerships that Jet Airways’ JetPrivilege members enjoy across categories ranging from Retail, Airlines, Finance, Lifestyle, Hotels and Publishing to Telecom, Car rentals, Co branded Credit cards and many more.

A virtual mecca for all Red Devils Fans the Manchester United Restaurant & Café Bar is the first of its kind to open with a specific game theme. For a football lover, this is the closest one can get to the atmosphere at Old Trafford – Manchester United’s home ground, complete with memorabilia that celebrates the club’s august past and present. Replete with staff attired in the club’s famous red and black stripes, the Manchester United Restaurant and Café car takes pride in providing a whole range of delectable dishes from its multi Cuisine menu ranging from delicious pizzas and smoky appetizers to sumptuous combination (combo) meals. A great place for JetPrivilege members to get their fill of great food, drinks and sports.

JetPrivilege members can earn 5 JPMiles for every INR 100 spent (exclusive of taxes).

Rajdhani Thali Restaurant is known for its authentic Indian Thali with 72 different rotating menus and 22464 delicacies. Rajdhani’s unlimited thali is a virtual cornucopia of Gujarati and Rajasthani delights ranging from Rotis, theplas, alu sabzi, kadhi, dal, katta and oondiya to the very popular puran poli. Adding variety to the Gujarati and spicy Rajasthani delicacies are the gatte ke sabzi and dal bhaati churma. The khichdi and dahi bhalla that follow at the end is something one should not miss and last come the irresistible desserts like srikhand or moong dal halwa.

JetPrivilege members will earn 5 JPMiles for every Rs 100 spent, exclusive of taxes. Members can earn JPMiles only in India in over 29 restaurants.

Choko la is a destination dining café, a place where JetPrivilege guests can feel welcomed and feel a sense of contentment. Choko la is all about chocolate, an alluring comfort food that transcends social, demographic and cultural boundaries, the universal appeal for which is ageless.

JetPrivilege members will earn 5 JPMiles for every INR 100 spent, exclusive of taxes.

Sudheer Raghavan, Chief Commercial Officer, Jet Airways, said, “JetPrivilege has always endeavored to offer its members exceptional value and an enhanced lifestyle experience via its partnerships with a number of respected brands across a range of categories and segments. The introduction of the three new dining brands to our JetPrivilege programme is yet another step in that direction, offering our members exciting and exclusive privileges across a range of categories, while earning additional JPMiles.”
Source: 4-traders.com

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